Sustainability is Profitable
Incorporating sustainability and social responsibility considerations into a business model often leads to a robust and ultimately more profitable enterprise. Considering social and environmental impacts are no longer a “feel good” measure for good public relations, these initiatives should be integral to all aspects of a business’ operations from supply chain to investments.
There are a growing number of entrepreneurial thinkers who perceive sustainability and making a positive social impact as a necessary part of doing business in a global economy that is often chaotic and increasingly complex, according to the World Economic Forum. A business that has investigated its sustainability pitfalls is more likely to know where its weaknesses are as a profitable entity; a prudent risk management measure in a world increasingly affected by environmental issues.
Investing in sustainability improvements and devoting resources to social impact measures can often make an enterprise more resistant to risk and be able to optimize its profitability.